To mix it up there are some cards that have an picture that matches an object on the table exactly; in this case you must grab the object that matches instead. Whoever grabs correctly first gets to keep the card and the person with the most cards at the end wins. In the case below the blue book is an exact match so you grab that.
The premise is incredibly simple but it is actually quite difficult to force your brain to recognize both the colour and type of an object simultaneously. I was shocked to see how good Elli became at this game as within a week she was soundly trouncing some adults who were trying their best and giving Wendy and myself a run for our money. In the past I have asked for good games for kids and I think I have found one of the best of them. Very simple pieces which aren't particularly breakable are a plus and if some cards get ruined or lost they can be ignored or easily replaced. Not only that but an adult can actually play this as a game unlike the mindless dicerolling that characterizes classics like snakes and ladders.
Game designers often end up showcasing tremendously complex creations that will hardly ever see the light of day but I am always the most impressed by the simple systems that are fun to play. This is the basic theme behind the board games I have built; easy rules, quick playtime. Granted my wargame isn't the easiest game out there but compared to other wargames it is supremely streamlined. This game impressed me by having a remarkably high fun factor considering its nonexistent learning curve.